Google Analytics is a web analysis service provided by Google. Google utilises the data collected to track and examine the use of brightwatergroup.com, to prepare reports on its activities and share them with other Google services. We use Google Analytics to collect information about visitor behaviour on our website. Google Analytics stores information about what pages you visit, how long you are on the site, how you got here and what you click on.
We have implemented Google Analytics Display Advertising features: Google Analytics Demographics and Interest Reporting, Google Display Network Impression Reporting and Remarketing with Google Analytics and AdWords.
- AdWords remarketing will display ads to you based on what parts of the Brightwater Care Group website you have viewed by placing a cookie on your web browser.
- We will use the data provided by Google Analytics Demographics and Interest Reporting to develop the site and content around our users’ interests.
This cookie does not in any way identify you or give access to your computer or mobile device.The cookie is used to indicate to other websites that "This person visited a particular page, so show them ads relating to that page."
Google AdWords Remarketing allows us to tailor our marketing to better suit your needs and only display ads that are relevant to you.
You can opt-out of Google Analytics for Display Advertising and customise Google Display Network ads using the Ads Settings. In addition, you can use the Google Analytics Opt-Out Browser Add-on to disable tracking by Google Analytics.